Analogies

This will be a place to add analogies that we discover in the writings of Greg Ulmer (for they are littered with them!) or to add our own. Please cite the source if one is available. You could use the following format to condense the analogy:

book : literacy :: tablet : electracy (Gregory Severance, think_electrate Google Community)

"What the written verb 'to be' is to literacy, digitally designed emblems are to electracy." (Ulmer, //Avatar Emergency// xxii)